Privacy Policy

IG Digital Lab ("IGGO, LLC," "we," "our," or "us") is owned and operated by IGGO, LLC, a California limited liability company, with its registered address at 3550 Watt Ave, Suite 408, Sacramento, CA 95821. We respect your privacy and are committed to protecting your personal information. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website igdigi.com and use our services.

We honor the rights that the California Consumer Privacy Act (CCPA), as amended by the California Privacy Rights Act (CPRA), gives California residents. If you are a California resident, please see the "California Privacy Rights" section below for additional information about your rights.

Personal Information You Provide

We may collect the following categories of personal information when you:

• Contact Information: Name, email address, phone number, business name when you fill out our contact forms or book a demo.
• Business Information: Industry type, business size, and service requirements.
• Communications: Records of correspondence when you contact us.

Information Collected Automatically

• Device Information: IP address, browser type, operating system.
• Usage Data: Pages visited, time spent on pages, click patterns.
• Cookies: See our Cookie Policy section below.

We use the information we collect to:

• Provide, operate, and maintain our services
• Respond to your inquiries and schedule demos
• Improve our website and services
• Comply with legal obligations
• Detect and prevent fraud or abuse

Social Media & Messaging Platforms

We integrate with Facebook, Instagram, WhatsApp, and other messaging platforms through official APIs (including Meta Business Suite). When you communicate with us through these platforms, we collect:

• Profile Information: Your username, display name, profile photo (if publicly available)
• Message Content: Text of messages you send to us, including comments on our posts
• Engagement Data: Timestamps, platform-specific identifiers, interaction history
• Contact Information: Email address (if you've shared it with the platform and granted access)

YouTube API Services

We use YouTube API Services (the YouTube Data API and the YouTube Analytics API) in the publishing tool we run for our own use, to post videos to our YouTube channel and to read that channel's performance statistics. The tool is connected only to YouTube channels that we own and operate. Anyone who connects a channel through it is bound by the YouTube Terms of Service. Google's handling of your data is described in the Google Privacy Policy.

What We Access and Why

After you approve access on Google's consent screen, we access:

• Google Account Profile: The name and email address of the account that connects the channel, to identify the connection.
• Channel Information: The channel name, ID, and picture, to show which channel a post is going to.
• Channel Statistics: Performance figures such as views, for our own reporting.
• Videos We Upload: The video files, titles, descriptions, and privacy settings we publish through the tool.

We also store the access tokens Google issues, so the tool can post without asking you to sign in each time. They sit on servers we operate. The tool asks Google for a fixed set of permissions defined by its software, and we use them only for the purposes listed above. We do not sell this data, use it for advertising, or share it with anyone other than Google. Our use and transfer of information received from Google APIs follows the Google API Services User Data Policy, including its Limited Use requirements.

Revoking Access and Deleting Your Data

You can withdraw our access to your YouTube data at any time on the Google security settings page. When you revoke access, or ask us to delete the YouTube data we hold by following the steps on our Data Deletion page, we disconnect the channel, revoke the token with Google, and delete the stored data within 7 calendar days.

Artificial Intelligence Processing

We use AI-powered systems to provide automated responses and enhance our services. Your messages may be processed by artificial intelligence to:

• Automatically respond to inquiries 24/7
• Qualify inquiries and understand your business requirements
• Route conversations to appropriate team members
• Analyze patterns to improve our services

⚠️ Your Consent: By initiating a conversation with us on any messaging platform (Facebook, Instagram, WhatsApp), you consent to AI-powered automated responses. You may request a human representative at any time by typing "HUMAN" or "AGENT".

Chat Data Retention

• Active Conversations: Retained for 90 days from last interaction
• Inquiry & Client Data: Retained as long as you remain in touch or an active client, plus 12 months after the relationship ends
• Anonymized Analytics: May be retained indefinitely for service improvement

Third-Party AI Providers

Your messages may be processed by third-party AI services to provide automated responses. These providers include:

• OpenAI: For natural language processing and response generation
• Anthropic (Claude): For conversational AI capabilities
• Meta Platforms: For Facebook, Instagram, and WhatsApp integrations
• Automation Platforms: n8n and similar tools for workflow automation

These providers process data according to their own privacy policies but are contractually prohibited from using your data for model training purposes.

International Data Transfers

Some of our third-party providers are located outside of California/USA. When data is transferred internationally, we ensure appropriate safeguards are in place, including Standard Contractual Clauses where applicable.

California Privacy Rights

If you are a California resident, you have the following rights under the California Consumer Privacy Act (CCPA) and California Privacy Rights Act (CPRA):

• Right to Know: You have the right to request information about the categories and specific pieces of personal information we have collected about you, the sources of that information, the purposes for collecting it, and the third parties with whom we share it.
• Right to Delete: You have the right to request that we delete the personal information we have collected from you, subject to certain exceptions.
• Right to Correct: You have the right to request correction of inaccurate personal information we maintain about you.
• Right to Opt-Out of Sale/Sharing: You have the right to opt-out of the sale or sharing of your personal information. We do not sell your personal information.
• Right to Non-Discrimination: We will not discriminate against you for exercising any of your CCPA/CPRA rights.

Information Sharing and Disclosure

We may share your information with:

• Service Providers: Third-party vendors who help us operate our business (e.g., hosting, analytics, email services, and messaging services such as Telegram, which delivers your inquiry to our team).
• Legal Requirements: When required by law or to protect our rights.
• Business Transfers: In connection with a merger, acquisition, or sale of assets.

We do not sell your personal information to third parties.

All the above categories exclude text messaging originator opt-in data and consent; this information will not be shared with any third parties.

Cookies and Tracking Technologies

We use cookies and similar tracking technologies to collect information about your browsing activities. You can control cookies through your browser settings.

• Essential Cookies: Required for website functionality.
• Analytics Cookies: Help us understand how visitors use our site.
• Advertising Cookies: Set by the Microsoft Advertising (UET) tag, which records visits that came from our ads on Microsoft Bing and what those visitors did on the site afterwards, so we can measure the ads. Microsoft handles this data under its own privacy statement.

Analytics and Session Recording

We use the following third-party tools to understand how the site is used. We do not use them to identify you personally, and we do not sell what they collect.

• Google Analytics 4: aggregate traffic statistics, such as pages viewed, approximate location by region, device type and referral source.
• Microsoft Clarity: heatmaps and session recordings. Clarity records how pages are used, including mouse movement, scrolling and clicks, and reconstructs it as a playback. Keystrokes in form fields are masked by default, so what you type into a form is not captured. See the Microsoft Privacy Statement.
• Microsoft Advertising (UET): visits that arrive from our ads on Microsoft Bing and the pages viewed afterwards, used to measure those ads.

This site does not respond to browser Do Not Track signals, and neither do these tools. To opt out, install the Google Analytics Opt-out Browser Add-on, select Microsoft on the Digital Advertising Alliance opt-out page (it covers Microsoft Clarity and Microsoft Advertising), or turn on Global Privacy Control in your browser, which Microsoft Clarity honors. A tracking-blocking extension works too, or contact us at hello@igdigi.com.

Data Security

We implement appropriate technical and organizational measures to protect your personal information against unauthorized access, alteration, disclosure, or destruction. However, no method of transmission over the Internet is 100% secure.

Telephony, SMS, and Call Data

Data We Collect

When you interact with us via phone calls or SMS, we may collect:

• Phone Numbers: Your phone number and the numbers you communicate with
• Call Metadata: Timestamps, call duration, call direction (inbound/outbound)
• Call Transcripts & Summaries: A text transcript of the conversation and a brief AI-generated summary (see "Call Recording" below)
• SMS Content: Text message content and metadata

Call Recording

📞 Calls to our main business line may be recorded, and you are told first. California's two-party consent law (Cal. Penal Code § 632) requires the consent of everyone on the call, so a spoken notice plays at the start and recording begins only after it. Besides the audio, we keep a text transcript of the conversation, a short AI-generated summary, and call metadata (the calling number, duration, and timestamp). Recordings are stored with our telephony provider, Telnyx LLC. You can ask us to delete a recording or transcript at hello@igdigi.com.

Your Calls May Be Answered by an AI Voice Assistant

When you call one of our business phone numbers, your call may be answered by an automated AI voice assistant. Call routing, speech-to-text, and text-to-speech are provided entirely by Telnyx LLC, our telephony provider. The assistant's conversational responses are generated using Anthropic's Claude language model, which is billed to us through Telnyx as part of its AI Assistant platform, we do not have a direct contract or account with Anthropic.

Third-Party Telephony Processor

Your calls and texts are carried by one telephony provider:

• Telnyx LLC: Phone numbers, inbound/outbound calling, SMS delivery, speech-to-text, and text-to-speech.

Mobile Information Sharing

No mobile information will be shared with third parties or affiliates for marketing or promotional purposes. All the above categories exclude text messaging originator opt-in data and consent; this information will not be shared with any third parties. We will not share your opt-in to our SMS program with any third party for purposes unrelated to providing you the service of that program. Telnyx LLC, our contracted telephony provider, handles your mobile number only to deliver calls and text messages on our behalf. The inquiry form passes your name, phone number and text-message choice to our team through Telegram, which handles them only to run this program on our behalf; the analytics and advertising tools on our pages do not receive your phone number or your choice.

Types of SMS Messages We Send

Our SMS program (IG Digital Lab text messages) is tied directly to your own inquiry. Messages are one to one and tied to your own inquiry. You may receive:

• Replies: If you text our number, our answer to you.
• Confirmations: A text confirming your inquiry or a callback you requested, if you ticked the SMS checkbox on our contact form.
• Follow-up: A short message about your own inquiry, such as the time we agreed to talk.
• Appointment Reminders: Reminders about a scheduled consultation or meeting.

How We Obtain Your Consent

We only send you text messages after you opt in on the web form:

• Web form opt-in: A separate checkbox, not pre-checked and not required, below the phone number on the contact form at igdigi.com/sms-opt-in (the same checkbox sits in the contact form on other pages of igdigi.com) lets you opt in to text messages about your inquiry.

If you text us first, we reply inside that conversation only; texting us does not sign you up for other messages. Consent is not a condition of any purchase. Providing your phone number alone does not sign you up for text messages.

Message Frequency

Message frequency varies and is generally low, typically one or two messages per inquiry (for example, a confirmation and a reminder). Message and data rates may apply.

How to Opt Out

Reply "STOP" (or STOPALL, CANCEL, UNSUBSCRIBE, END, QUIT) to any SMS message to unsubscribe at any time; we will send one confirmation and then stop messaging you. Reply "START" to subscribe again. Reply "HELP" for assistance, or contact us at hello@igdigi.com or (916) 618-0502.

⚠️ A2P Compliance: All messages comply with TCPA, CTIA, and carrier guidelines. Abuse of our messaging services is prohibited per our Terms of Service Abuse Policy.

Data Retention

We retain your personal information only for as long as necessary to fulfill the purposes for which it was collected, or as required by law. When we no longer need your information, we will securely delete or anonymize it.

• Call Logs (metadata): Retained for 24 months
• Call Transcripts & Summaries: Retained for 24 months, then securely deleted
• Call Recordings (audio, made only after the spoken notice): Kept until deleted; we delete a recording on request
• SMS Logs (content and metadata): Retained for 24 months
• Chat Conversations: Active conversations retained for 90 days from last interaction

Children's Privacy

Our services are not directed to individuals under 16 years of age. We do not knowingly collect personal information from children. If you believe we have collected information from a child, please contact us immediately.

Changes to This Policy

We may update this Privacy Policy from time to time. We will notify you of any changes by posting the new Privacy Policy on this page and updating the "Last Updated" date.

Contact Us

If you have questions about this Privacy Policy or wish to exercise your privacy rights, please contact us:

IGGO, LLC (dba IG Digital Lab)
3550 Watt Ave, Suite 408
Sacramento, CA 95821
Phone: (916) 618-0502
Email: hello@igdigi.com